Guide To Search Engine Optimization
Go Back To The Search Engine Optimization Guide
When trying to find which keywords to use you may want to start by using “Long Tail” keywords. Let us say the topic of relevance is Cologne. If you do a search for the keyword cologne you will notice that you will find that there is a huge amount of competition. Over 26,000,000. The reason is because not only is cologne a fragrance but it is also one of the largest cities in Germany and is home to the Cologne Cathedral. This keyword will be very tough to rank for because it may not even be relevant to your site but also due to the degree of difficulty it will be to beat out the competition.
Instead, try a “Long Tail” version of the keyword such as best smelling cologne, cheap cologne, discount cologne. By using a long tail variation of the keyword it will help your website rank better for these keywords. Even the web searchers are using long tail keywords because it makes it easier for them to find what they are looking for.
Go Back To the Guide To Search Engine Optimization
|
