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SEO Code of Conduct Dream Ware Enterprise not only adheres to SEO Ethics in the optimization process, we follow a strict code of conduct. Our Professional SEO Services involve allot of content development, linking strategies, and manual optimization. Many times SEO Companies will automate such services or copy content to place into pages, articles, press releases, etc. This unethical way of Search Engine Optimization will not only hurt the SEO Companies reputation it will hinder the results in the search engine rankings. For example: A copywriter develops content to send out for a press release or to gather attention of readers by writing an article and promoting it. If the article is not unique there will be content issues. Using pieces of other articles in your content will force your web site to go into the duplicate content section of the SERP's. Such penalties are describe as duplicate content and can be found by typing in "site:www.yourwebsite.com" in the search engines. (Without quotes). You will notice the results display and after the results are displayed there will be text that states "Supplemental Index". If you have "Supplemental Index" within your results that page is not unique enough to be placed in the main index of the search engine result pages. Professional Strategies While there are many ways to "beat the system" the long term results are horrific. The hard work placed into web site using search engine optimization is meaningless if SEO Code of Conduct is not followed. The best web sites are ones which benefit the visitor and unique. By tricking users and the search engines you are degrading the user experience. Intentionally misdirecting prospects and visitors as well as misrepresenting ourselves is not following our Code of Conduct. Each employee must follow SEO Ethics as well the code of conduct before being assigned to a Search Engine Optimization Project. Your web site is safe as you are guaranteed professional services which are unique and do not even challenge "black hat techniques". All SEO Services are developed for the clients best interest. As our clients web sites grow so does our name as leader in the industry of Search Engine Optimization. When developing content our Copywriters use tools which discover if the content is closely related to any other content on the internet. This offers unique's content that is highly valued by your visitors and legally yours to own. |
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