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Avoiding Black Hat SEO Black Hat SEO is common term in the industry which the SEO expert practices unethical manners to rank a site more effectively. There are dozens of black hat techniques to spam search engines and possibly see results quicker, but over time once the pages are indexed by Google or other search engines they are quickly identified and prosecuted. Allot of our customers came to us because of "Bad SEO practices" and the worst situation that comes from black hat SEO is getting banned from the index of the search engine. This means not ever getting placed in the search engine results. If this does happen you do have another chance to get back in the index. But you will be on the radar for that search engine and must prove to them your are practicing white hat SEO techniques. To get back in the index if your site has been banned from the Google index you must submit a "re-inclusion request". Below is a list of Identified Black Hat SEO Techniques you will want to avoid:
If you have been using Black Hat Techniques Research to identify Banns and Re-Inclusion Request to get back in the index of Google While there is penalties there is also forgiveness. If your site has been banned from Google for spamming the system or you start seeing the results show up and then disappear, you may be feeling a "Google Slap". If your site is not on the search engine results after it previously ranking and you have done the proper investigation to see if it is indexed. Then your site may have been banned. To see if your site has been banned from Google Index: Only if your site was previously ranking and now all of a sudden disappeared and you may be doing black hat SEO techniques, you may want to check if the page of your site is in the index. To do this is simply type (without quotes) "site:www.yourwebsite.com" into the search field then press search. If your results show other pages but not your main home page then that page may be banned from Google for black hat techniques. Re-inclusion Request: If you think you have been banned from Google, then you can try a re-inclusion request. Be sure that you hire an SEO Expert or follow white hat SEO Practices to the site. When submitting a re-inclusion request to Google, they will scan the page to make sure there is no black hat techniques involved in the site. It is challenging to understand why Google is not displaying your site on the index, especially if another party optimized the web site. It is recommended to have an SEO Site Assessment on the site or allow a professional SEO Expert redesign the site so it can be indexed back by Google. Once you made changes and feel the site is practicing the white hat SEO techniques you will want to submit a re-inclusion request. This will send your site to Google and review it. If the site passes you may see your site come back into the index. Although, there is no guarantee many sites do get back in the index if the proper SEO guidelines are completed before sending the site to Google.
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